Job Description
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Written by AI from the job title and company, not by Creative Circle, so some details may not match this job. The employer's own page has the real description.
Job Overview
The Senior Amazon Media Manager at Creative Circle will be responsible for the strategic planning, execution, and optimization of Amazon advertising campaigns. This role requires proficiency in managing large budgets, driving performance analytics, and leveraging various digital marketing techniques to achieve client goals. The successful candidate will collaborate closely with cross-functional teams to develop insights-driven strategies, ensuring that all advertising efforts align with overall business objectives and market trends.
Job Responsibilities
- Develop and implement comprehensive Amazon advertising strategies to meet and exceed client goals.
- Manage, optimize, and analyze campaigns across Amazon's advertising platforms, including Sponsored Products and Sponsored Brands.
- Conduct regular performance analysis, using data-driven insights to refine targeting and maximize ROI.
- Collaborate with creative teams to ensure that ad creatives are aligned with campaign objectives and resonate with target audiences.
- Stay current with Amazon advertising trends and updates, integrating new features and best practices into client strategies.
- Liaise with clients to provide updates, present insights, and recommend improvements based on campaign performance.
- Train and mentor junior staff, sharing expertise in Amazon media management practices.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- A minimum of 5 years of experience in digital marketing, specifically with Amazon advertising.
- Strong understanding of Amazon’s advertising ecosystem and performance metrics.
- Proficient in data analysis and reporting tools, with a solid analytical mindset.
- Excellent communication skills, both written and verbal, with the ability to present complex ideas succinctly.
- Experience with budget management and the ability to drive efficiency in campaign spending.
- Strong project management skills and the ability to work independently as well as collaboratively.
Technologies & Tools
The Senior Amazon Media Manager will utilize a variety of technologies and tools, including Amazon Advertising Console, Google Analytics, Excel for data analysis, project management software like Trello or Asana, and marketing automation platforms. Familiarity with SEO tools and performance tracking software will also be beneficial in effectively managing campaigns.
Ideal Candidates
The ideal candidate for the Senior Amazon Media Manager position will possess a strong combination of analytical prowess and creative thinking. They will be detail-oriented and results-driven, consistently striving for excellence in campaign execution and optimization. A collaborative spirit, along with the ability to adapt quickly to changing market conditions, will ensure that the candidate thrives in this role. Additionally, exceptional problem-solving skills and a passion for digital marketing will set the ideal candidate apart in a competitive environment.
In software, telecom and media, hires came to 3.4% of jobs in September and layoffs to 1.7%, against 3.4% and 1% for all industries. The tech job market →
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