SEO and Paid Media Account Manager

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Written by AI from the job title and company, not by Remotivate, so some details may not match this job. The employer's own page has the real description.

Job Overview

The SEO and Paid Media Account Manager at Remotivate will be responsible for developing, implementing, and managing effective search engine optimization (SEO) strategies and paid media campaigns to enhance the online presence and performance of our clients. This role requires coordination with various teams, including content creation, design, and analytics, to optimize client web properties and ensure maximum ROI from paid advertising efforts.

Job Responsibilities

• Develop and execute comprehensive SEO strategies to improve organic search rankings and drive website traffic.
• Manage and optimize paid media campaigns across various platforms, including Google Ads and social media networks.
• Conduct keyword research and analysis to inform content strategy and paid advertising initiatives.
• Monitor and analyze website performance metrics, utilizing tools such as Google Analytics and SEMrush to inform optimization strategies.
• Collaborate with content creators to ensure all copy is optimized for SEO best practices.
• Prepare and present detailed performance reports and recommendations to clients.
• Stay updated on industry trends, algorithm changes, and emerging technologies in SEO and paid media to keep clients ahead of the competition.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 3+ years of experience in SEO and PPC account management.
• Proficiency with digital marketing tools such as Google Ads, Google Analytics, SEMrush, and Moz.
• Strong analytical skills and the ability to leverage data to drive strategic decisions.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a team environment and manage multiple client accounts simultaneously.

Technologies & Tools

The candidate will utilize a variety of technologies and tools to perform SEO and paid media tasks effectively. This includes, but is not limited to, Google Ads, Google Analytics, SEMrush, Ahrefs, Moz, and various social media advertising platforms. Familiarity with content management systems (CMS) and HTML is also beneficial for optimizing web properties.

Ideal Candidates

Ideal candidates for the SEO and Paid Media Account Manager position will possess strong analytical and problem-solving skills, enabling them to interpret data and derive actionable insights. They should be detail-oriented, proactive, and adaptable to the fast-paced nature of digital marketing. A passion for staying abreast of industry trends and a commitment to exceeding client expectations will also set successful candidates apart.