Full Time

Social Media Program Manager - Strategic Planning & Marketing - Full Time

Guthrie
Sayre, PA
$75,000 - $110,000* / year (about $36–$53 an hour)

Job Description

About this kind of role

What a Social Media Program Manager - Strategic Planning & Marketing - Full Time usually does. The employer's own details are in the listing.

Typically does: Develops and executes social media strategies to increase brand awareness and engagement. Manages social media content calendars, monitors performance metrics, and analyzes data to optimize campaigns. Collaborates with marketing and creative teams to ensure brand consistency and alignment with overall marketing goals. May also manage social media budgets and explore emerging social media platforms.

Tools and skills: Proficiency in social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok), social media management tools (Hootsuite, Buffer), analytics platforms (Google Analytics), and strong written and verbal communication skills are generally required.

Good fit for: Individuals with a strong understanding of social media trends, excellent organizational skills, and a data-driven approach to marketing often thrive in this role.

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