Sr. Account Manager - Search Engine Marketing (SEM) - Remote | WFH

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Overview

The Senior Account Manager - Search Engine Marketing (SEM) at Get It Recruit - Marketing plays a crucial role in driving our clients' online visibility and leads through strategic SEM campaigns. This remote position requires a results-oriented professional who will manage client accounts, optimize campaigns, and collaborate with cross-functional teams to deliver exceptional performance. The ideal candidate will leverage data to inform strategies, provide insightful recommendations, and maintain strong client relationships to drive growth and success.

Job Responsibilities

• Develop and execute SEM strategies to meet client objectives, enhance online visibility, and drive ROI.
• Manage multiple client accounts, ensuring deliverables align with client goals and expectations.
• Conduct thorough keyword research, competitive analysis, and market trends to maximize campaign effectiveness.
• Monitor, analyze, and report on campaign performance metrics, making data-driven adjustments to optimize results.
• Communicate regularly with clients to provide updates, insights, and recommendations for continuous improvement.
• Collaborate with cross-functional teams including SEO, content, and design to create cohesive marketing strategies.
• Stay updated with industry trends, SEM best practices, and platform updates to recommend innovative strategies.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• 5+ years of experience in SEM/PPC management, ideally within an agency environment.
• Proficiency in Google Ads, Bing Ads, and other SEM platforms.
• Strong analytical skills with experience utilizing data analytics tools (e.g., Google Analytics, SEMrush).
• Exceptional communication and interpersonal skills for building and maintaining client relationships.
• Ability to work independently and manage multiple projects simultaneously.
• Familiarity with HTML, CSS, and website performance metrics is a plus.

Technologies & Tools

The Senior Account Manager will utilize a variety of technologies and tools to effectively manage SEM campaigns. Key platforms include Google Ads and Bing Ads for campaign execution, Google Analytics for tracking and analyzing performance data, as well as SEMrush or similar tools for keyword research and competitive analysis. Familiarity with project management and collaboration tools is also beneficial for interacting with cross-functional teams and managing client communications.

Ideal Candidates

The ideal candidate for the Senior Account Manager - Search Engine Marketing (SEM) role possesses a strong analytical mindset complemented by creative problem-solving skills. They are self-motivated and results-driven, able to work independently while also valuing collaboration within a team. Strong interpersonal skills are essential, as building and maintaining client relationships is a pivotal aspect of the role. Candidates should have a passion for digital marketing and a commitment to delivering exceptional client service, making them an indispensable partner for our clients’ growth and success.