Sr. Manager, Channel Marketing

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Written by AI from the job title and company, not by Delta Faucet, so some details may not match this job. The employer's own page has the real description.

Job Overview

The Sr. Manager, Channel Marketing at Delta Faucet will be responsible for developing and executing comprehensive marketing strategies that enhance the brand’s presence and drive sales through various distribution channels. This role requires strong leadership capabilities to coordinate cross-functional teams and ensure alignment with overall business objectives. The successful candidate will analyze market trends, identify opportunities for growth, and foster relationships with channel partners to maximize brand visibility and profitability.

Job Responsibilities

• Develop and implement channel marketing strategies that support overall business goals and increase market share.
• Collaborate with sales, product development, and other stakeholders to create targeted marketing campaigns for specific channels.
• Monitor and analyze market trends, competitor activities, and customer feedback to inform marketing initiatives.
• Manage channel partner relationships, providing marketing support and tools that enhance collaboration.
• Oversee budgeting and resource allocation for channel marketing programs, ensuring effective use of funds.
• Prepare and present regular performance reports to senior leadership, outlining campaign effectiveness and growth opportunities.
• Lead a team of marketing professionals, providing guidance, mentorship, and performance management.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 7 years of experience in marketing, with a strong focus on channel management and B2B marketing.
• Proven track record of successfully executing marketing strategies that drive sales growth.
• Exceptional analytical skills, with the ability to interpret data and make data-driven decisions.
• Strong leadership qualities, with experience in managing cross-functional teams.
• Excellent communication skills, both written and verbal.
• Familiarity with digital marketing tools and techniques.

Technologies & Tools

This position will require proficiency in various marketing technologies and software, including customer relationship management (CRM) systems like Salesforce, marketing automation platforms such as HubSpot or Marketo, and analytics tools, including Google Analytics. Familiarity with project management tools and collaborative platforms (e.g., Asana, Trello) is also beneficial for successful task execution and communication within teams.

Ideal Candidates

The ideal candidate for the Sr. Manager, Channel Marketing at Delta Faucet will be a dynamic, results-driven professional with a passion for channel marketing and a knack for building relationships. They should exhibit a strong strategic mindset, with creativity in problem-solving and the ability to adapt to a fast-paced environment. Leadership skills and a collaborative approach are essential, as well as a commitment to driving team success and achieving measurable outcomes.