Sr. Paid Media Manager

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Written by AI from the job title and company, not by Seer Interactive, so some details may not match this job. The employer's own page has the real description.

As the Sr. Paid Media Manager at Seer Interactive, you will be at the forefront of driving our paid media strategy, developing and executing highly effective campaigns across various digital platforms. Your role will encompass overseeing a team of media specialists, optimizing campaign performance through data analysis, and ensuring alignment with our clients’ business objectives. You will play a critical role in fostering strong client relationships and contributing to the growth and reputation of our company within the industry.

Job Responsibilities

• Lead and manage paid media campaigns across platforms such as Google Ads, Bing Ads, and social media channels.
• Develop comprehensive media strategies based on client goals and market trends.
• Conduct regular performance analysis, utilizing data to optimize campaigns and enhance ROI.
• Collaborate with cross-functional teams, including content, SEO, and analytics, to establish a holistic approach to client success.
• Mentor and develop junior team members, providing guidance and support in media planning and execution.
• Communicate campaign progress, insights, and strategy updates effectively with clients and stakeholders.
• Stay informed on industry trends and best practices to maintain Seer's competitive edge.
• Manage budgets meticulously and ensure financial accountability across all media campaigns.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• A minimum of 5 years of experience in paid media management or digital marketing.
• Strong knowledge of PPC strategies, search engine marketing, and social media advertising.
• Proficiency in Google Ads, Bing Ads, Facebook Ad Manager, and other relevant advertising platforms.
• Exceptional analytical skills with a data-driven mindset.
• Excellent communication and interpersonal skills to foster client relationships.
• Experience with marketing analytics and reporting tools.
• Ability to work collaboratively in a fast-paced team environment.

Technologies & Tools

The Sr. Paid Media Manager will utilize a variety of technologies and tools to enhance campaign performance and team collaboration. These include but are not limited to Google Ads, Bing Ads, Facebook Ad Manager, Google Analytics, SEMrush, and various reporting tools such as Google Data Studio. Familiarity with marketing automation platforms and CRM systems is also advantageous to streamline workflows and enhance client engagements.

Ideal Candidates

The ideal candidate for the Sr. Paid Media Manager role at Seer Interactive will possess a blend of creativity and analytical thinking, able to develop innovative media strategies while backing them with solid data analysis. They will have a proven track record of delivering promising results in paid media campaigns and demonstrating an ability to adapt to the rapidly evolving digital marketing landscape. Strong leadership qualities and a passion for mentoring others, along with a commitment to delivering exceptional client service, are key traits that will drive success in this position.