Sr. Paid Media Manager (Talent Pool)

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Written by AI from the job title and company, not by Seer Interactive, so some details may not match this job. The employer's own page has the real description.

Overview

Seer Interactive is seeking a highly skilled and motivated Senior Paid Media Manager to join our dynamic team. This role involves spearheading the management and execution of paid media campaigns across various platforms, utilizing data-driven strategies to maximize client ROI. The successful candidate will collaborate closely with cross-functional teams to ensure alignment with overall marketing objectives while continuously optimizing campaigns for performance. With a strong emphasis on innovation and results, the Senior Paid Media Manager will play a crucial role in driving growth and fostering client relationships within a fast-paced agency environment.

Job Responsibilities

• Develop, implement, and optimize comprehensive paid media strategies across various platforms, including Google Ads, Facebook, Instagram, and LinkedIn.
• Lead a team of media specialists, providing mentorship, training, and performance evaluations to promote professional growth.
• Analyze campaign performance and deliver actionable insights to enhance ROI and achieve KPIs.
• Manage client relationships through effective communication, reporting, and presentations to ensure client satisfaction.
• Stay updated on industry trends and emerging technologies to introduce innovative strategies and tools into paid media campaigns.
• Collaborate with account managers and creative teams to align campaigns with broader marketing initiatives and brand goals.
• Oversee budget allocation and resource management to ensure efficient media spend across all campaigns.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Minimum of 5 years of experience in paid media management, with a proven track record of driving successful campaigns.
• Strong analytical skills and proficiency in data analysis tools (e.g., Google Analytics, Excel).
• Hands-on experience with a variety of paid media platforms and advertising technologies.
• Exceptional written and verbal communication skills, with the ability to present complex data in a digestible manner.
• Demonstrated leadership experience, with the ability to inspire and guide team members.
• Certifications in Google Ads and Facebook Ads are preferred.

Technologies & Tools

The Senior Paid Media Manager will utilize various technologies and tools to execute and analyze campaigns effectively. This includes platforms such as Google Ads, Bing Ads, Facebook Ads Manager, LinkedIn Ads, and various analytics tools including Google Analytics and SEMrush. Familiarity with project management software and CRM systems will also be beneficial in ensuring streamlined communication and coordination across teams.

Ideal Candidates

The ideal candidates for this position will possess a combination of creativity, analytical thinking, and exceptional communication skills. They will thrive in a fast-paced environment, demonstrate a strong ability to multitask, and be committed to continuous learning and adaptation in the evolving world of paid media. A proactive attitude, coupled with a passion for achieving outstanding results for clients, is essential for success in this role.