Sr. Performance Marketing Manager, Paid Social

About this kind of role

What a Sr. Performance Marketing Manager, Paid Social usually does. The employer's own details are in the listing.

Typically does: Manages and optimizes paid social media advertising campaigns across various platforms to achieve marketing goals. This includes planning, executing, and analyzing campaigns, as well as managing budgets and reporting on performance. A key focus is on maximizing return on investment and driving conversions through data-driven strategies. They often collaborate with creative and marketing teams to ensure alignment and effectiveness.

Tools and skills: Proficiency in social media advertising platforms like Facebook Ads Manager, LinkedIn Campaign Manager, and Twitter Ads, alongside experience with analytics tools such as Google Analytics and data visualization software.

Good fit for: Individuals with a strong analytical mindset, a passion for digital marketing, and the ability to adapt quickly to evolving social media trends.