Staff Technical Marketing Manager
Job Description
Staff Technical Marketing Manager
Job Description
We are looking for a seasoned professional at the intersection of AI, semiconductors, and technical communication. This is a dynamic, self-motivated leader who can translate complex engineering concepts into compelling value propositions. They are passionate about AI and its potential to drive innovation. They are a collaborative leader who thrives in cross-functional teams and unstructured environments. Communication comes naturally to them and engaging a technical audience is effortless.
Key Responsibilities
- Drive Strategic Messaging: Lead the definition and execution of technical marketing initiatives aligned with the company's vision. Conduct in-depth market research and competitive analysis to identify key differentiators and inform high-level positioning for our AI products.
- Create & Deliver Technical Content: Drive the creation of deep-dive technical assets, including white papers, blog posts, webinars, and demos. Translate complex AI features into clear narratives that demonstrate technical superiority and solve specific customer pain points in the semiconductor space.
- Cross-Functional Leadership: Work closely with product management, engineering, applied science, and sales teams to ensure messaging alignment. Act as a key point of contact and subject matter expert, influencing cross-functional teams to achieve go-to-market success.
- Establish & Analyze Marketing Metrics: Define and rigorously track key performance indicators (KPIs) to measure the reach and impact of technical marketing campaigns. Conduct data analysis to identify areas for improvement and communicate performance insights to the CPO and other stakeholders.
- Champion Technical Evangelism: Stay at the forefront of AI/ML advancements, proactively identifying opportunities to showcase Cognichip’s technical leadership. Represent the company at industry events, conferences, and within technical communities to build brand authority.
- Masters in Computer Science, Electrical Engineering, or a closely related field
- 8+ years of experience in Technical Marketing, Product Marketing, or Applications Engineering within the semiconductor or EDA space
- Strong Technical Acumen: A solid understanding of fundamental AI/ML concepts, algorithms, and the data science lifecycle. You must be able to "speak engineer" and understand the nuances of silicon design workflows.
- Proficiency in creating high-quality technical content and using data to measure the effectiveness of marketing funnels and engagement.
- Proven track record in go-to-market for cloud-based software or complex hardware-software systems.
- Deep understanding of the semiconductor ecosystem, development methodologies, and design workflows.
- A passion for storytelling and communication; ability to distill complex technical ideas into clear narratives for both technical and non-technical audiences.
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