Brand Marketing Manager, iHeartPodcasts

About this kind of role

What a Brand Marketing Manager, iHeartPodcasts usually does. The employer's own details are in the listing.

Typically does: Develops and executes marketing campaigns to increase brand awareness and engagement for a podcast network. This includes managing content calendars, coordinating promotional activities across various channels, and analyzing campaign performance to optimize results. They often collaborate with creative teams to produce marketing assets and work closely with sales and partnership teams to align marketing efforts with business goals. Brand Marketing Managers also monitor industry trends and competitor activities to identify opportunities for growth.

Tools and skills: Proficiency in marketing automation platforms, social media management tools, data analytics software, and strong skills in content creation, project management, and communication are generally required.

Good fit for: Individuals with a passion for podcasting, a strong understanding of digital marketing principles, and the ability to work collaboratively in a fast-paced environment often thrive in this role.