Director, Audible on Amazon Marketing - Emerging Marketplaces - Remote | WFH

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Job Overview

The Director, Audible on Amazon Marketing for Emerging Marketplaces will be instrumental in shaping and driving marketing initiatives that expand Audible's presence within diverse and emerging markets. The individual will oversee the development and execution of marketing strategies that align with the broader Audible goals, ensuring they resonate with local audiences. By utilizing data-driven insights and innovative marketing solutions, the Director will collaborate across departments to enhance brand visibility, increase customer engagement, and drive revenue growth while fostering a strong team culture and mentoring future leaders in the organization.

Job Responsibilities

• Develop and implement comprehensive marketing strategies tailored for emerging marketplaces to enhance Audible's brand presence and customer acquisition.
• Analyze market trends and consumer insights to identify growth opportunities and inform marketing initiatives.
• Collaborate with cross-functional teams including product, sales, and content to ensure alignment on marketing campaigns and strategic goals.
• Manage and mentor a team of marketing professionals, providing guidance and fostering a collaborative environment.
• Monitor and assess campaign performance metrics to continually optimize marketing efforts and ROI.
• Lead budget planning and resource allocation for marketing activities, ensuring cost-effectiveness and maximizing results.
• Develop strategic partnerships with local organizations and influencers to enhance brand visibility and expand Audible's reach.
• Present marketing strategies and performance updates to senior management and stakeholders, providing actionable insights.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 10 years of experience in marketing, with a focus on digital marketing and emerging markets.
• Proven track record in a leadership role, preferably within a tech or e-commerce environment.
• Strong analytical skills, with the ability to interpret data and market insights to drive decision-making.
• Exceptional communication and interpersonal skills, with demonstrated ability to influence and collaborate across departments.
• Fluency in multiple languages is a plus, particularly those relevant to the emerging markets targeted.
• Experience in managing large-scale marketing budgets and campaigns.

Technologies & Tools

The Director will utilize various technologies and tools to enhance marketing efforts, including CRM software such as Salesforce for customer relationship management, Google Analytics and other data analysis tools for performance tracking, and digital marketing platforms for campaign execution. Proficiency in marketing automation tools like HubSpot or Marketo, as well as project management software such as Asana or Trello, will also be essential in maintaining workflow and enhancing team collaboration.

Ideal Candidates

The ideal candidate for this position will possess a blend of strong strategic thinking and creative problem-solving abilities. They should have a passion for storytelling and a deep understanding of the unique challenges and opportunities within emerging markets. A collaborative mindset, coupled with drive and resilience to navigate complex environments, will be crucial for success. The individual should also demonstrate a commitment to diversity and inclusion, fostering an environment where all team members contribute to their fullest potential.