Implant Direct Senior Manager, Marketing Communications (Remote-Brea, CA)_

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Written by AI from the job title and company, not by Envista Holdings Corporation, so some details may not match this job. The employer's own page has the real description.

Overview

The Senior Manager, Marketing Communications at Implant Direct, a division of Envista Holdings Corporation, is responsible for developing and executing strategic marketing communication plans to enhance brand visibility and drive sales growth in the dental implant market. This role involves leading a team to create engaging content, manage multiple communication channels, and collaborate closely with cross-functional teams to ensure alignment with overall business objectives. The successful candidate will be able to translate technical information into compelling marketing messages that resonate with dental professionals and customers alike, while also utilizing data-driven insights to optimize marketing strategies.

Job Responsibilities

• Develop and implement comprehensive marketing communication strategies that align with financial and market growth objectives.
• Manage the creation and dissemination of all marketing communications including press releases, newsletters, social media, and promotional materials.
• Lead and mentor the marketing communications team to foster creativity and achieve departmental goals.
• Collaborate with product management, sales, and clinical teams to ensure effective messaging that speaks to target audiences.
• Analyze market trends and customer feedback to refine communication strategies and identify opportunities for improvement.
• Work with external agencies and vendors to develop high-quality marketing collateral and campaigns.
• Ensure consistent brand voice and adherence to corporate branding guidelines across all marketing communications.
• Measure and report on the effectiveness of marketing communications activities, using data to inform future strategies.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field; MBA preferred.
• Minimum of 7 years of experience in marketing communications, preferably in the medical or dental device industry.
• Proven track record of developing and executing successful marketing communication campaigns.
• Strong leadership and team management skills with a passion for mentoring and developing talent.
• Excellent verbal and written communication skills with the ability to translate complex information into clear and engaging content.
• Solid understanding of digital marketing strategies and experience managing social media platforms.
• Ability to work collaboratively in a cross-functional team environment while managing multiple projects simultaneously.
• Data-driven mindset with experience in data analysis to guide decision-making.

Technologies & Tools

The Senior Manager, Marketing Communications will utilize a variety of technologies and tools to execute their responsibilities effectively. Proficiency in marketing automation platforms, CRM systems, digital analytics tools, and content management systems is essential. Experience with design software, such as Adobe Creative Suite, and social media management tools will be advantageous. A strong command of Microsoft Office Suite is expected for daily operations and reporting.

Ideal Candidates

The ideal candidate for the Senior Manager, Marketing Communications position will possess a blend of strategic thinking and creativity. They should be adept at building relationships both internally and externally, demonstrating excellent interpersonal skills. The candidate must be results-oriented, with a focus on delivering measurable outcomes. A proactive approach to problem-solving and the ability to thrive in a fast-paced, dynamic environment are essential attributes. Candidates should also exhibit a passion for the dental industry and a commitment to driving brand excellence through effective communication.