Performance Marketing Manager (Remote, Tampa) at Blacksmith Agency in United States

Job Description

About this kind of role

What a Performance Marketing Manager (Remote, Tampa) usually does. The employer's own details are in the listing.

Typically does: A Performance Marketing Manager focuses on driving measurable results from marketing campaigns, often managing paid advertising channels. They analyze data to optimize campaigns for maximum return on investment and identify new opportunities for growth. Responsibilities include budget management, A/B testing, and reporting on key performance indicators. They collaborate with marketing and sales teams to align strategies and achieve business goals.

Tools and skills: Proficiency in Google Analytics, Google Ads, social media advertising platforms (like Facebook and LinkedIn), and data visualization tools is generally expected, alongside strong analytical and project management skills.

Good fit for: Individuals with a data-driven mindset, a passion for optimization, and a strong understanding of digital marketing principles often thrive in this role.

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