RealTruck is hiring: Senior Manager - Amazon Marketing (Amazon Advertising Exper

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Job Overview

RealTruck, Inc. is seeking a highly skilled and results-driven Senior Manager - Amazon Marketing to lead our Amazon advertising strategy and execution. In this role, you will be responsible for managing all aspects of our Amazon marketing efforts, optimizing product visibility and sales performance, and driving innovative advertising solutions. You will collaborate with cross-functional teams, analyze market trends, and leverage your expertise to maximize return on advertising spend (ROAS) while ensuring alignment with our overall business objectives.

Job Responsibilities

• Develop and execute comprehensive Amazon marketing strategies to increase brand awareness and sales.
• Oversee and optimize advertising campaigns on Amazon, including Sponsored Products, Sponsored Brands, and DSP.
• Analyze advertising performance metrics to drive continuous improvement and maximize ROAS.
• Collaborate with product management and sales teams to align advertising strategies with product launches and promotions.
• Manage budget effectively, ensuring efficient allocation of advertising resources.
• Stay updated on Amazon’s policies, algorithms, and marketing trends to leverage the latest opportunities for optimization.
• Lead a team of marketing specialists, providing guidance, training, and performance management.
• Prepare regular reports and presentations to communicate advertising performance and strategies to senior management.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
• Minimum of 5 years of experience in digital marketing, specifically within Amazon Advertising.
• Strong analytical skills with the ability to interpret data and derive actionable insights.
• Expertise in Amazon advertising tools, including AMS, DSP, and Vendor Central.
• Proven track record of developing and executing successful advertising campaigns with measurable results.
• Excellent leadership and team management skills.
• Strong communication and presentation abilities, capable of influencing stakeholders at all levels.

Technologies & Tools

This position requires proficiency with various technologies and tools, including but not limited to Amazon Advertising Console, Amazon Seller Central, Microsoft Excel, Google Analytics, and other digital marketing platforms. Familiarity with advanced analytics tools for reporting and performance tracking is also essential.

Ideal Candidates

Ideal candidates for the Senior Manager - Amazon Marketing position are innovative thinkers with a strong passion for e-commerce and digital marketing. They possess excellent problem-solving skills, a data-driven mindset, and a high level of initiative to drive success. Strong interpersonal skills and the ability to thrive in a fast-paced environment will enable them to lead teams effectively and collaborate with diverse stakeholders across the organization.